---
title: "Cost Per Funded Loan Calculator (Free, No Signup) | OmniaIQ"
description: "Free calculator for SMB lenders. Enter lead volume, cost per lead, contact/qualified/close rates, and see cost per funded loan — plus a side-by-side model with a real-time pre-qualification layer."
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[Home](/)/ [Resources](/resources)/ Cost Per Funded Loan Calculator 

Free Tool No signup · Nothing stored 

# What are you actually payingper funded loan? 

Drop in your funnel numbers. See CPFL today — and how a real-time pre-qualification layer would move it. Live, private, no signup.

Your inputs

Leads / month 3,000 

Cost per lead $45 

Contact rate (%) 38% 

Qualified rate (%) 12% 

Close rate on qualified (%) 18% 

Advanced — pre-qual per-lead cost

OmniaIQ per-lead pre-qual cost $5 

Today — no pre-qualification layer

Total lead spend $135,000 

Contacted 1,140 

Qualified 137 

Funded loans 25 

Cost per funded loan $5,400 

With OmniaIQ pre-qualification

Total lead + pre-qual spend $150,000 

Contacted 1,140 

Qualified 342 

Funded loans 75 

Cost per funded loan $2,000 

Modeled impact

−$3,400

CPFL reduction (63%)

+50

Additional funded loans / month

[Talk to us about this](/schedule-call)

Benchmarks

## Cost per funded loan — where operators land

Read across paid inbound SMB lending channels. Product mix and channel skew move the bands ±20%, but the shape holds.

Healthy

$1,500 – $3,500

Tight qualification layer, reps only touch files that can fund.

Watch

$3,500 – $5,000

Speed-to-lead or qualified-rate leaking. Tune thresholds first.

Qualification gap

\> $5,000

Reps are burning paid dials on files that were never going to fund.

How to use it

## Pull these five numbers from your CRM.

Use rolling 90-day averages. Do _not_ exclude "bad" sources or "bad" reps — unit economics only work when the denominator is real.

[Read the full pre-qualification playbook](/playbooks/smb-lender-lead-pre-qualification)

1.  01 Leads / month 
    
    Total inbound records created in the last 90 days, divided by 3.
    
2.  02 Cost per lead 
    
    Fully loaded — media + affiliate/lead-buy + tooling — divided by leads.
    
3.  03 Contact rate 
    
    Unique leads with at least one live conversation ÷ leads created.
    
4.  04 Qualified rate 
    
    Files that passed your minimum eligibility bar ÷ contacted leads.
    
5.  05 Close rate on qualified 
    
    Funded loans ÷ qualified files.
    

### See how OmniaIQ moves your CPFL — with your real data.

30-minute demo. We audit your funnel, model the CPFL impact, and quote the exact rollout.

[Schedule Demo](/schedule-call) [See pricing](/pricing)

FAQ

## Frequently asked questions

-   What is a good cost per funded loan for SMB lenders? 
    
    Benchmarks vary by product and channel, but healthy operators land between $1,500 and $3,500 per funded loan on paid inbound channels. Above $5,000 usually signals a qualification problem — too many paid dials are hitting files that were never going to fund.
    
-   How does a pre-qualification layer change cost per funded loan? 
    
    In deployments we've studied, adding a real-time soft-pull + program-fit layer at intake raises the qualified rate from ~12% to ~30%+, which typically drops cost per funded loan by 50–70% within 30 days — even after the added per-lead pre-qual cost.
    
-   Should I count rep salary in cost per funded loan? 
    
    Yes, if you want the true unit economic. This calculator focuses on the lead + qualification spend so the diagnostic is fast. Add fully-loaded rep cost per funded loan as a separate line to see the fully-loaded number.
    
-   What contact rate is realistic for SMB lending inbound leads? 
    
    Well-run SMB dialer teams contact 35–45% of inbound leads within 24 hours. Below 25% usually means the dialer, dispositions, or speed-to-lead is broken — a qualification layer will not fix that.
    
-   Does this calculator work for mortgage lenders? 
    
    The math generalizes, but mortgage pull-through and cost-per-funded-loan look very different from SMB. We are shipping a mortgage-specific calculator in the next tools batch — join the newsletter to be notified.
    

Compliance note

OmniaIQ is a lead qualification and pre-qualification platform, not a lender, credit bureau, or underwriting service. A Qualified result is informational and does not constitute a credit decision or guarantee of funding. Customers must establish a permissible purpose and capture the required consent before submitting a lead for a credit pre-qualification. OmniaIQ pre-qualifications use a soft credit inquiry that does not affect the applicant's credit score. OmniaIQ does not automatically satisfy a customer's TCPA obligations for subsequent calls, texts, or marketing outreach.

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OmniaIQ pre-qualifications are soft credit pulls only. They do not impact the applicant's credit score and are not visible on their credit report.